Elena is the brains (and beauty) behind Modern Market, a marketplace for creative entrepreneurs, providing content and resources that are ready to go for brands, so they can easily personalize it to their passion, purpose, and style and start connecting with their ideal clients right away.  Here’s the back story: While her business continued its […]

One of the most challenging parts of managing your online presence is definitely curating the content for your website. We hear this over and over from new business owners to ten-year veterans, so we know the struggle is real. This week we’re digging into our tried and true ways to create content that connects and […]

You may or may not have heard of SSL before. But chances are you’re reading this because you know you need SSL on your website. SSL is a must have for SEO purposes. It essentially adds a layer of security to your website, making your information and the users information more secure. If you use […]

Have you ever wondered if people are looking at your site? And if they are, what pages? What if your favorite page was the least visited, or had the highest bounce rate? Wait, bounce rate? What’s that? It may not seem important to you but collecting your websites visitor data is indispensable. It gives you […]

In retrospect, I should’ve known better. In the south, especially where I grew up in Central Texas, holiday food is sacred. All traditions revolve around food. What you eat, how you eat it, when you eat, and the football game you watch before or after you eat it — that’s the fabric of your family legacy. […]

I’m not going to lie… when I imagine my ideal Sunday morning, it doesn’t involve giving my brain stem a light stir. Let me back up. (And buckle up, because we’re back with the #longandweird.) If you’ve been around since last Friday, you know our blessed unicorn of a Brand Manager + Integrator, Christina, stepped […]

Welcome to Summer, friends! Sadly, we can’t offer you a lawn chair or clink celebratory cheers over a summer cocktail in person.  But we *can* give you our secrets to level-up your cookout… Read on for three of our all-time fave recipes for your Summer festivities: the perfect crowd-pleaser hot dog bar, a batch cocktail […]

Ostriches are Really Dumb and Other Life Lessons from My Childhood The dust rises in his wake and bystanders watch in awe as his powerful, piston-like legs pound the sod — a picture of athletic grace. Long, purposeful strides thrust him through yard after yard, and though the muscles in his strong thighs strain, somehow […]

So, for today’s extremely difficult intellectual homework, who is your (or your brand’s) celebrity doppelgänger? Yes, it sounds trivial, but stay with me — it’s actually incredibly telling. We’ve talked about this a bit before, but the best brands don’t sound like brands. They sound like people… because people love to buy from, learn from, and work with people. […]