Meet Chanel Lauren! She’s a social media marketing strategist helping entrepreneurs find freedom while building their brands and businesses. She is also the babe behind Born To Beach™, a mindset and a way of living a life of inspired intention.  Chanel’s story proves how finding a website that truly fits her personality has made all […]

Meet The Luxury Copywriter! Maisie Prior is a UK-Based Copywriter changing the business trajectory of travel, beauty, jewelry, and lifestyle brands through the power of words. And her approach to copywriting means listening to a client’s vision and finding the words to make it happen. When she discovered TONIC, she says it was the first […]

Elena is the brains (and beauty) behind Modern Market, a marketplace for creative entrepreneurs, providing content and resources that are ready to go for brands, so they can easily personalize it to their passion, purpose, and style and start connecting with their ideal clients right away.  Here’s the back story: While her business continued its […]

Meet Emmy – a skilled designer, inspiring educator, and imaginative creative whose talent and passion have led her to dream clients and brands. She’s passionate about “bringing visual life to the art of storytelling,” and this vision has truly come to life in her design work. And her work is STUNNING. As her business grew, […]

One of the most challenging parts of managing your online presence is definitely curating the content for your website. We hear this over and over from new business owners to ten-year veterans, so we know the struggle is real. This week we’re digging into our tried and true ways to create content that connects and […]

In retrospect, I should’ve known better. In the south, especially where I grew up in Central Texas, holiday food is sacred. All traditions revolve around food. What you eat, how you eat it, when you eat, and the football game you watch before or after you eat it — that’s the fabric of your family legacy. […]

I’m not going to lie… when I imagine my ideal Sunday morning, it doesn’t involve giving my brain stem a light stir. Let me back up. (And buckle up, because we’re back with the #longandweird.) If you’ve been around since last Friday, you know our blessed unicorn of a Brand Manager + Integrator, Christina, stepped […]

Welcome to Summer, friends! Sadly, we can’t offer you a lawn chair or clink celebratory cheers over a summer cocktail in person.  But we *can* give you our secrets to level-up your cookout… Read on for three of our all-time favorite recipes for your Summer festivities: the perfect crowd-pleaser hot dog bar, a batch cocktail that’s […]

Ostriches are Really Dumb and Other Life Lessons from My Childhood The dust rises in his wake and bystanders watch in awe as his powerful, piston-like legs pound the sod — a picture of athletic grace. Long, purposeful strides thrust him through yard after yard, and though the muscles in his strong thighs strain, somehow […]

So, for today’s extremely difficult intellectual homework, who is your (or your brand’s) celebrity doppelgänger? Yes, it sounds trivial, but stay with me — it’s actually incredibly telling. We’ve talked about this a bit before, but the best brands don’t sound like brands. They sound like people… because people love to buy from, learn from, and work with people. […]