So, youโve found yourself in an Internet rabbit hole of โwhich website builder is right for you?โ and ended up in the beautiful world of Showit website design? Perfectโweโre glad youโre here. We canโt wait to show you around and tell you every single thing you need to know about how to use your Showit website.
Whether youโre new to website templates entirely, or giving yourself a site refresh, Showit is the best website builder on the market for designing gorgeous websites that convertโwhich is why weโve only ever designed templates for Showit.
But weโll get to all things templates later – for now, letโs start with the basics of what Showit is, why you need it, and how to get all set up.

All Of Your Showit Questions, Answered.
First things firstโฆ what is Showit?
Showit is a drag-and-drop website platform that allows you to design gorgeous websites with ease (youโll never be trapped in a website you canโt edit yourself). Youโve heard of Squarespace and Wix, right? Showit is like that, only more beautiful and 10x easier to maintain.
With Showit, you donโt need to spend hours Googling for CSS codes or troll through developers on Upwork just so you can move a text box a little bit to the left. Itโs like the Canva of website platformsโby business owners (who understand the value of marrying ease + design, for business owners (who really freaking want ease + design).
Wait, so whatโs the difference between TONIC and Showit?
Think of it like this: Showit is Netflix, and TONIC Site Shop is Emily in Paris.
(Or, you know, Ozark / Selling Sunset / Stranger Things, depending on your vibeโฆ)
Showit is the website hosting platform, and here at TONIC we sell designer website templates for that platform. (AKA weโre the website template shop who makes your site look beautiful, so your site can convert readers into buyers.)
Is Showit easy to use?
Yes! Thatโs one of the million reasons why we love Showit; itโs really as user-friendly as they say.
(โTheyโ being the countless entrepreneurs, service providers, and bloggers who are now happy Showit users.)
However, we do have to mention that Showit is a complete blank slate at firstโwhich is amazing for customization and design freedom, but could potentially be overwhelming for someone who isnโt a designer by trade, or has never built a website from scratch before.
So, should I start from a Showit website template, then?
We may be a little biased, considering we are literally a Showit website template shop, but absolutely yes. Why not make an already-easy thing even easier?
Whether youโre a wedding planner, an SEO specialist, an influencer, a copywriter, or heck, a dog walker โthereโs a TONIC template for that.
(Consider this the official call to all dog walkers with TONIC templates: please email us, we need to see your website ASAP.)
I think I know, but I want to make sure: what is a Showit website template again?
A Showit website template is a collection of pre-designed page layouts that allow you to insert your contentโcopy, images, mediaโand create a ready-to-go website, without having to be an expert in design.
And a good website template is always built with strategy, user experience, conversion, and aesthetics in mind. (Like ours!)
Showit website templates make it so easy to bootstrap your website, without making it look like you bootstrapped your website. When done right, templates can make your brandโs online home look even MORE designer than actual designer-crafted websites.
When looking for a Showit website design template, youโll want to make sure you feel like youโll be able to easily customize it yourself, because nothing is more frustrating than not being able to figure out how to freaking work the dang thing.
Itโs also extremely important to choose a website template that is responsive, and fits the capabilities youโre looking for (do you need options for e-commerce sales? Selling courses? Easy integration of video?) so your template can grow with you as your brand does.
Is Showit the right website hosting platform for me?
If youโre a creative looking for a platform that allows you to fully customize and optimize every single inch of your site, without any coding (or struggling), then YES, Showit is the best website builder for you.
Showit gives you total control over every element of your website with its drag-and-drop capabilities, so you can create *exactly* what youโre envisioning.
(If youโre still unsure, though, click here to read about why itโs better than the Internetโs other go-to website builder Squarespace.)
Iโve heard that WordPress is better than Showit, thoughโฆ What’s the deal?
This is sort of a trick questionโbecause Showit and Wordpress actually work together to help you create the site of your dreams.
Because Showit is powered by WPEngine, the highest-rated WordPress host on Earth, youโre able to design in Showit, while posting blogs with WordPress.
Best of both worlds, if you ask us.
Is Showit good for SEO?
Yes! We actually get this question all the time, so we wrote an entire post about it. Read more about exactly why and how Showit is good for SEO right here.
Setting Up Your Showit Account and Adding Your Template
Weโre gonna give you a step-by-step breakdown of exactly how to set up your Showit website in just a sec, but first: a moment of appreciation for the Showit support team.
They are the absolute best in the bizโthey actually care about helping youโand they will help you with anything you need in regards to getting your account up & running.
When our community has Showit-specific questions, we direct them to one of these 3 places:
- Learn how to use Showit in less than 30 minutes by watching one easy-to-understand โhow toโ video
- Join the Showit Facebook group where 12,500+ Showit users ask (and answer!) all sorts of website-specific questions
- Browse Showitโs helpful resource hub to search through their documentation of every feature in Showit, chat with the support pros, or get in touch with the right person in case of a website emergency
Now, for the how-to of it all:
01 โ Create your Showit account
If you donโt have one already, head over to Showit and create an account. Be sure to take advantage of the free 14-day trial. (No credit card required, eitherโmusic to our ears!)
When youโre ready to subscribe, use the code โTONICโ to get one month FREE. We typically suggest the basic blog subscription unless you need fancy WordPress plugins.
02 โ Choose your Showit template
This is where we swoop in to save the day to provide you with industry-leading Showit website templates, created to make getting your website up and running so much easier.
Our Showit website templates are trusted by more than six thousand creatives worldwide, because theyโre exponentially easy to use, designed to help you stand out from your competition, and PROVEN to get you real results.
We have a completely customizable, strategically-designed Showit template for every aesthetic: timeless, sophisticated, editorial, chic, confident, sexy, bold, striking, neutral, minimal, boho, classic, stylish, spacious, fine art, organic, modernโฆ you get the picture.
โ See our templates in action on real clientsโ sites
โ Take the quiz to find out which TONIC template is right for you
03 โ Access your designโs sharekey
After you click purchase, youโll receive a link to our Getting Started guide in your email. (We love this part, because weโve compiled all our best Showit tips, tricks, and resources into one place.)
Included in that guide is a unique design share keyโAKA, a code of letters and numbers that you can easily copy and paste into your Showit account.
04 โ Install your Showit template
To access your TONIC template within Showit, all you have to do is log into your new Showit account via app.showit.co, toggle past the free Showit designs, and click on โyour designs.โ
Next, select โAdd Design to Libraryโ and paste the share key you copied into the box that says โshared design key.โ
(If itโs not your first time, simply log into your account, and click โcreate a new design.โ)
Once you click โstart with this designโ – itโs time to get rolling!

05 – Get ready to customize!
Once your template is installed, youโre officially ready to start making your Showit website your own by updating your branding elements, adding your copy, inputting your media, tweaking the design, adjusting your links, and optimizing for SEO.
Head over to Part 2 of this post to learn everything you need to know about successfully launching your Showit website!
Let us know how youโre doing! We love seeing new TONIC templates become your beautiful online home. If youโre in the process of customizing your Showit site, we want to see behind the scenes of what youโre working!
Click to join our TONIC regulars Facebook group so you can show off your site or ask any TONIC template questions you might have.
If you liked this post and want to be notified when the next one goes live, make sure youโre following along with us on Instagram & subscribed to our #longandweird newsletter for updates!










