There’s a TONIC Template for That | TONIC SITE SHOP
Case Study

There’s a TONIC Template for That

Summary

What do a doctor, an executive chef, a minimal beauty brand, and a college counselor have in common? Besides being, like, really cool careers, would you believe us if we told you they all used TONIC Showit website templates to create super professional, killer websites that totally represent them and their unique industries? 

You might think our templates are just for creative entrepeneurs (photographers, coaches, artists, etc!), but honestly, if you’ll allow us this Oprah moment, TONIC templates are for everybody.


One of the best things about our Showit website templates is that they are versatile and flexible, which means they can adapt to vitually any industry. But don’t take our word for it — we’ve rounded up some businesses you might not expect to be using our designs and (bonus!) what they have to say about it. Scroll to the end for a whole slideshow of inspo, too (the fitness website! omg!).

The Doctor

Just look at how Sonia of Juniper Primary Care used our French 75 template: 

She told us: 

“When I decided to launch my own medical practice in 2021, numerous people gave me the same advice: don’t waste money on your website. “No one looks at it anyway” was a common rationale for this. Everyone told me to just pick a cookie cutter template and get something up as soon as possible. 

This never made sense to me. I always look at websites before I spend money on a product. A clean, user-friendly, thoughtfully designed is critical to making a small solo practice look legitimate, and more importantly, to give patients a sense of who I am.

When I found the Tonic Shop, the templates immediately stood out to me. They felt chic, modern and functional. Selecting a template was actually the hardest part. Once I had finally settled on one, I was surprised at how easy it was to integrate into ShowIt and customize!

The fact that a doctor with NO formal training in web design could create this site is a testament to the expertise and creativity of the team at Tonic.”

I have been SO happy with the final result and have been getting compliments on the site from patients and doctors ever since the launch. Within 1 month I had enrolled the number of patients I expected to have at 6 months with no paid advertising or SEO help.

Gosh, can you imagine the impact and impression a professional (and dare we say, chic) website gives Sonia as a primary care physician? The trust and credibility this builds?  How much does she stand out in a sea of medical provider websites you land on (likely after hoping the ⭐⭐⭐ Google rating means you will be taken care of)? If only she could be our doctor!  

The Chef

Executive chef Rafael Gonzalez used our Margarita Showit website template to showcase his culinary skills and offer virtual classes and a cooking club membership.

His wife (also his business partner and behind-the-scenes tech guru) told us:

“I’ve been lusting over Tonic Site Templates for a very long time so when we rebranded, it was without question I would switch to Showit and grab their templates. Their style reflected the modern, clean and elevated vibe we were looking for. Our old site was so dated, DIY and cringey, I always hesitated to drive traffic to it. Now, I feel like our prices reflect the quality of our product and our current and past customers have given us such high praise for it. With all the templates from Tonic that I have purchased, I feel confident in creating or adding any page to my website for our changing needs. Their templates are so easy to customize, it makes ME feel like a website designer.”

Now, I feel like our prices reflect the quality of our product and our current and past customers have given us such high praise for it.

The College Counselor

Brooklyn is a college counselor who put our Paper Plane Showit website template to work for her, creating a STUNNING site where students can learn more about what she offers and work with her to navigate the college application process. (Umm, where was she when we were doing this a “few” years ago?!).

When we asked her a few questions about her TONIC experience, she said:

“I had been admiring TONIC sites from a distance for a while, wondering if I could possibly adapt a template made for photographers into a site that would work for a college counselor…I tried…When TONIC came out with the Paper Plane template, it was a no-brainer! It was fun, interactive, and optimized for the coaching industry and I knew it’d be quick to adapt for my college counseling business. I was right and my clients have absolutely loved it!  My business has quadrupled since I put up my new TONIC site and the craziest part is that I’ve done less work on my website than ever before…My revenue is steady and predictable for the first time ever and I can sleep easy knowing that referrals will find their way to my site, get all of the information that they need, and convert into paying customers.

With TONIC, you get a template that is optimized for conversions and easy to use (who wouldn’t fall in love with that combo?) and you get the absolute best customer support in the market. They are serving up templates with a quality that makes you feel like a one-on-one web design client.”

My business has quadrupled since I put up my new TONIC site and the craziest part is that I’ve done less work on my website than ever before.

The Minimal Beauty Brand

Jen of Minimal Beauty is a skin expert, face nourisher, and holistic mentor (sign.us.up) who took a TONIC website template and created an online space for her brand that does it all.

Almost as gorgeous as she is, her website is home to her new Radiant Beauty Collective as well as her blog and so many free resources. Here’s what she said about her TONIC experience:

 “I am so happy with my Tonic template. It has up-leveled my site entirely and I know it will serve me for years to come. I love the customizations, which are endless, as well as the stunning and functional pages such as the favorites page, sales page, links page, etc that I have been able to use that are specialty TONIC creations. I get so many compliments and highly recommend TONIC to anyone ready to set their website apart 😊 “

Her site is just SO good. And talk about really setting herself apart; that’s something a great website can do, not only in oversaturated, creative fields, but in unique, niche markets as well. 

I get so many compliments and highly recommend TONIC to anyone ready to uplevel and set their website apart.

The Wedding Website

Is this even real?! We can’t show you some of our favorite uses of our TONIC Showit website templates without showcasing this seriously incredible wedding website that branding and digital marketing expert Sarah Kay Love made for her *literal* fairytale of a wedding. Can you even imagine this wedding week in Italy?!

Sarah and her team created their “Love in the Nick of Time” website using pieces of a few of their TONIC templates and the result is pure ✨magic✨. We miiight have spent way too much time reading their entire love story because…research, and it’s better than a binge watch. We don’t regret it one bit. Sarah told us:

As a former photo editor for The Knot Magazine, I feel like I had seen it all! As I went into designing my wedding website, I was very worried that it wasn’t going to feel special or unique to us as a couple because most wedding website platforms offer little template customization. I wanted our friends and family to really have an interactive experience with our love story and feel completely immersed in all the details that we have worked so hard on for the wedding week in Italy!

I knew right away that working on Showit to create our wedding website was going to make the most sense. Tonic Site shop has the most beautiful templates and felt so much more aligned with the vision that we wanted our loved ones to experience. I worked with my team to mix and match a few of our favorite templates and we were really inspired by a timeline concept (I think on the Clover Site?).

We took this and ran with it for our Love Story/About page! I hired Portrai.Me and Cecile’s Paper Co. who both created some gorgeous illustrations that really elevated the story of our meeting and the sequence of events for falling in love. Jose Villa came in for the win with our stunning engagement photos which are featured all around the site along with Miguel Garcia who created the videos. We couldn’t be more excited about how everything turned out and how unbelievably easy the process was thanks to TONIC!

Um, yeah, we couldn’t be more excited, either. (Are we weirdly invested in this wedding now? MAYBE.) This will forever be one of the coolest ways someone has truly made our TONIC template(s!) their own.

…AND All the Others

We brag all the time about how customizable our website templates are, and while that’s incredibly true, we may not talk enough about how they are created with *literally* everyone in mind. We love seeing how people – in the creative world AND otherwise – have put our templates to work for them.  If you want to charge premium prices and attract your dream clients, every outward and inward facing part of your brand needs to be “premium” and feel on-brand for that dream client.  And that’s exactly what each of these incredible examples have done. We have to give them all the 👏👏👏 for creating such killer websites with our TONIC templates, and we are always, always designing with you (and all the brilliant things you are creating and doing) in mind.

We promise, there really is a TONIC template for whatever industry, event, business, brand, product, service, or dream you have. Want to read more about real TONIC client stories? Check out our Customer Showcase. What to see ALL of our Showit Website Templates? Shop the collection.

Do not delte - Ryan
Do not delte - Ryan

Previous Post:

Next Post:

Ready for More?

Ready for a little TONIC in your inbox? We send occasional, moderately witty emails with exclusive deals, design tips, recent blog favorites, cocktail recipes, and more.

Friends Don't Let Friends Get Boring Emails

ENJOYED THIS? YOU'LL LOVE OUR EMAILS.

Get on the VIP List

featured post

The Best Showit Templates for Coaches

If you’re a business coach looking into getting a Showit website, you’re in the right spot. Here at Tonic Site Shop, we create beautiful Showit templates for coaches, photographers, and other creative professionals.

learn more

featured post

Why a Big-Name Designer Chose a TONIC Template Instead of Designing Her Website from Scratch

Meet Emmy - a skilled designer, inspiring educator, and imaginative creative whose talent and passion have led her to dream clients and brands. She’s passionate about “bringing visual life to the art of storytelling,” and this vision has truly come to life in her design work. And her work is STUNNING.

learn more

featured posts

She Almost Walked Away From Her Company. How a TONIC Template Turned Burnout Into Reignited Passion.

Elena is the brains (and beauty) behind Modern Market, a marketplace for creative entrepreneurs, providing content and resources that are ready to go for brands, so they can easily personalize it to their passion, purpose, and style and start connecting with their ideal clients right away. 

learn more

So, you need a website. Your current choices are: a ) a boring, big box template that does nothing to showcase your particular brand of awesome, and that you’d need to be some sort of code wizard to change, or b ) plunking down your life savings and your firstborn to hire a designer and a cranky developer, who will spend months and months of precious time cranking out something arguably “custom” you may or may not love in the end.

We’ve redefined the website template. And not only what it can be, but how it can look, what it can do, and what it can do for your brand.

THE MANIFESTO

Right? Nope. Enter option c ) Tonic Site Shop. Throw out everything you know about templates: these are cocktail-inspired, completely customizable websites designed for the kind of people that give a damn. Simply select your “cocktail,” download, customize anything −ANYTHING− you want, go live, grab the champagne and wait for the compliments ( and clients ) to roll in. They’re designer-made, and tailored just for you. Your old website is already jealous. 

What's Your Brand Cocktail?

PULL UP YOUR BARSTOOL & TAKE THE QUIZ

take the quiz! (it only takes 60 seconds)

Find out the secret ingredients in your shaker, and what sets you apart from everyone else on the (top) shelf... Plus, get our specific strategies to ensure your ideal clients pick you off the menu every time.

what's your brand cocktail?

“If you know your website isn't as good as it SHOULD be and you're riding the struggle bus trying to figure out how everyone else seems to have gorgeous websites, buy a TONIC site. It's time you look just as good (if not better) than others in your industry and stand out in a way that's unique to you.”

PRAISE FOR TONIC

- Jenna Kutcher

“If I could go back in time, I would purchase a Tonic site much earlier in my career. The high end feel of the template site combined with Jen and Jeff's creative direction and advice, instantly brought my work and brand to the next level. It allowed me to increase my prices and reach my dream client!”

PRAISE FOR TONIC

- Annamarie Akins

“The creative geniuses behind Tonic Site Shop are the only people we trusted to help us build our brand, and you can trust their sites to build yours, too. 

PRAISE FOR TONIC

 - Amy & Jordan Demos

“To think that something like this exists purely from the heart of helping small businesses fly and have access to this level of branding that was once reserved for only the most established and top of the top of the market…I just think this is going to change everything.”

PRAISE FOR TONIC

- Mary Marantz

“If there is ONE thing in your business worth investing in (even more than your camera and lenses) it is your brand. TONIC is the only resource I recommend if you want to get it done right.” 

PRAISE FOR TONIC

 - Ben Hartley

“Tonic is the PERFECT resource for anyone needing a quick and simple way to get an incredible, flawlessly designed website.”

PRAISE FOR TONIC

- Hope Taylor

“Being able to create a creative, editorial, and professional website with TONIC has taken our brand to higher levels - more inquiries and bookings with our ideal clients! Cheers, indeed!”

PRAISE FOR TONIC

 - Luke & Cat Neumeyer

“TONIC revolutionized my business, I never wanted to send people to my site before, then Jeff & Jen re-mixed my online presence, and wow, THEY ARE GOOD. They got to the core of my brand and built a hand-crafted site around it. Wouldn't want to work with anyone else."

PRAISE FOR TONIC

- Joel Allegretto

“The idea that someone could take a gallery of their 50 best images, pair it with one of these incredible designs and have a brand and virtual storefront that will start going to WORK for them and allow them to hit the ground running by the weekend is mind-blowing. It’s game-changing.”

PRAISE FOR TONIC

- Mary Marantz

“TONIC not only gave me a gorgeous, sleek (easy to use!) design that elevates my brand, but also regularly introduces me to new cocktails I've yet to try. Win, win!”

PRAISE FOR TONIC

 - Abby Grace

Welcome to

My Rewards

Become a member

Join our loyalty program to unlock exclusive perks and rewards.

Ways to earn

Powered by WPLoyalty

Ways to earn

point_for_purchase_image

Spend 10000, get 1 free product

1 point for each 10000 spent

Test campaign